Digital Marketing Manager

The Digital Marketing Manager will lead and execute online marketing strategies to promote the company’s rental and hospitality services in Koh Samui. This role requires creativity, analytical skills, and hands-on experience with digital platforms to drive brand awareness, customer engagement, and revenue growth.

Key Responsibilities

• Strategy Development: Design and implement digital marketing campaigns across social media, search engines, and email.
• Content Creation: Oversee production of engaging content, including graphics, videos, and blog posts tailored to target audiences.
• Social Media Management: Manage company profiles on platforms such as Facebook, Instagram, and TikTok to grow followers and engagement.
• SEO & SEM: Optimize website and online listings to improve search rankings and run paid advertising campaigns.
• Analytics & Reporting: Track campaign performance, analyze data, and prepare reports with actionable insights.
• Collaboration: Work closely with sales and operations teams to align marketing efforts with business goals.

Qualifications

• Thai nationality (mandatory).
• Bachelor’s degree in Marketing, Communications, or related field preferred.
• Minimum 2–3 years of experience in digital marketing, preferably in hospitality, tourism, or property rental.
• Strong knowledge of social media platforms, Google Ads, and SEO tools.
• Excellent communication skills in Thai and English.
• Creative mindset with ability to adapt to fast-changing digital trends.
• Familiarity with Koh Samui’s tourism and rental market is an advantage.